Meet the top fashion designers in Montana — from rugged luxury to emerging talent redefining Western chic. Discover the creatives shaping Montana’s fashion frontier.
Top 10 Fashion Designers in Montana: Style with a Wild Soul

Contents
- 1 Introduction: Montana’s Fashion Is More Than Cowboy Boots
- 2 1. Kira Fercho (Kira Fercho Designs)
- 3 2. Carter Yocham (Yocham Made)
- 4 3. Jamie J. Reule (Refined Bohemian)
- 5 4. Paige Lutz (Modest Maverick)
- 6 5. Shayla Loring (Montana Scene)
- 7 6. Jess Lopez (Blue Peak Creative)
- 8 7. Bailey Rose (Iron Rose Boutique)
- 9 8. Thea Charles (Wild Prairie Handmade)
- 10 9. Tess Masingale (Range MT)
- 11 10. Kayla Hoyt (Elevated Design Co.)
- 12 Why Montana’s Fashion Designers Deserve Attention
- 13 FAQs About Fashion Designers in Montana
- 14 Final Thoughts: Montana’s Fashion Has Range
Introduction: Montana’s Fashion Is More Than Cowboy Boots
Known for its rugged beauty and wide-open landscapes, Montana may not be a traditional fashion capital, but its fashion scene is deeply rooted in authenticity, craftsmanship, and storytelling. From famous fashion designers from Montana to emerging independent voices, the state blends Western flair with modern aesthetics.
In this list, we explore the top 10 fashion designers in Montana — a mix of pioneers, creatives, and local fashion designers making an impact with designs that feel as grounded as they are stylish.
1. Kira Fercho (Kira Fercho Designs)
Based In: Billings, MT
Style: Western elegance meets fine art
Why She Stands Out: A celebrated painter turned designer, Kira fuses Montana heritage with high-end aesthetics in clothing, accessories, and home fashion. She’s one of the leading fashion designers in Montana known for wearable art.
2. Carter Yocham (Yocham Made)
Based In: Missoula, MT
Style: High-quality, rugged menswear and accessories
Why He Stands Out: Specializing in handmade, small-batch fashion, Carter is among the best clothing designers in Montana for timeless pieces with a rugged soul.
3. Jamie J. Reule (Refined Bohemian)
Based In: Bozeman, MT
Style: Boho-Western fusion
Why She Stands Out: Jamie’s brand, Refined Bohemian, is a go-to for fashion-forward Montanans. Her designs balance artistic flair with mountain practicality — making her one of the top emerging designers in Montana.
4. Paige Lutz (Modest Maverick)
Based In: Billings, MT
Style: Modest, western-chic apparel for women
Why She Stands Out: A trailblazer for modest fashion in the West, Paige has built a strong community around her brand, making her a local fashion designer in Montana to watch.
5. Shayla Loring (Montana Scene)
Known For: Montana-inspired casualwear
Style: Laid-back, lifestyle-focused fashion
Why She Stands Out: Shayla brings lifestyle branding to the forefront with gear that speaks directly to Montanans — cozy, authentic, and full of pride. She’s among the top independent fashion designers in Montana.
6. Jess Lopez (Blue Peak Creative)
Based In: Kalispell, MT
Style: Adventure-ready, sustainable fashion
Why She Stands Out: Blending function and eco-conscious design, Jess has created a brand that speaks to Montana’s outdoor lifestyle — perfect for both trails and town.
7. Bailey Rose (Iron Rose Boutique)
Based In: Great Falls, MT
Style: Boutique glam meets Montana ranch culture
Why She Stands Out: Bailey’s boutique has grown into a brand, combining modern silhouettes with western grit. She’s a top clothing designer in Montana pushing local fashion into the spotlight.
8. Thea Charles (Wild Prairie Handmade)
Based In: Helena, MT
Style: Artisan, handmade fashion with heritage tones
Why She Stands Out: From hand-dyed fabrics to zero-waste fashion practices, Thea’s work represents true craftsmanship — earning her a place among Montana’s top independent designers.
9. Tess Masingale (Range MT)
Known For: Workwear-inspired clothing for women
Style: Durable, feminine, and grounded
Why She Stands Out: Tess designs with purpose — her pieces are made for women who work, explore, and lead in the outdoors. A top emerging designer in Montana, she brings utility to femininity.
10. Kayla Hoyt (Elevated Design Co.)
Based In: Butte, MT
Style: Athleisure meets adventure
Why She Stands Out: Combining minimalism with motion, Kayla’s designs support active lifestyles without sacrificing aesthetic. Her collections are growing quickly thanks to strong community support.
Why Montana’s Fashion Designers Deserve Attention
What sets Montana apart:
- Function meets form – clothes made for real life, not just runways
- Sustainable and ethical craftsmanship
- Strong storytelling through design inspired by nature, heritage, and identity
- Tight-knit local fashion communities growing in towns like Bozeman, Missoula, and Kalispell
From independent fashion designers in Montana to leading Western-wear innovators, the state is full of creative expression.
FAQs About Fashion Designers in Montana
Q1. Are there famous fashion designers from Montana?
Yes, while Montana isn’t saturated with global names, artists like Kira Fercho and brands like Montana Scene have gained significant regional and online popularity.
Q2. Where can I shop Montana-based fashion designers?
Most operate through local boutiques, Etsy, Shopify stores, and social media. Look for events like Montana Made Markets or pop-up collectives.
Q3. Who are the best emerging fashion designers in Montana?
Jess Lopez (Blue Peak), Tess Masingale (Range MT), and Jamie J. Reule (Refined Bohemian) are creating strong reputations as top emerging designers in Montana.
Q4. Is Montana fashion only Western or rustic?
Not at all. While Western influences are strong, many designers offer modern minimalist, streetwear, and athleisure collections with a Montana spirit.
Final Thoughts: Montana’s Fashion Has Range
Fashion in Montana is deeply personal, purpose-driven, and refreshingly unpretentious. Whether you’re looking for rugged elegance, boho chic, or minimalist adventurewear, the fashion designers in Montana are creating pieces that reflect both the land and the lifestyle.
Support local, wear authentically, and celebrate creativity on the frontier of fashion.

Shikha Singh
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