Explore the best fashion designers in Iowa, from Todd Snyder to rising indie labels. Discover local makers, sustainable talent, and culturally rich fashion from the heartland.
Top 10 Fashion Designers in Iowa (2025 Edition)

Prairie Couture, Rural Innovation & Midwestern Minimalism
Contents
Iowa’s Fashion Identity: Slow Craft Meets Small-Town Elegance
Iowa might not be the first state you associate with fashion, but this agricultural heartland is home to a rising wave of independent and local fashion designers who blend prairie sensibilities with modern aesthetics. Whether it’s sustainable fabrics, rural storytelling, or upcycled Americana, Iowa’s designers offer a quiet but powerful voice in the national fashion conversation.
This guide uncovers the top 10 fashion designers in Iowa—from regional legends to up-and-coming creators—who are shaping the fashion narrative in 2025.
Famous and Leading Fashion Designers from Iowa
1. Todd Snyder
- Hometown: Ames, Iowa
- Claim to Fame: Founder of Todd Snyder New York
- Why He’s Famous: One of the most famous fashion designers from Iowa, known for menswear that fuses Ivy League tailoring with military precision.
- Legacy: Now based in NYC but remains a key figure representing Iowa style on a global scale.
2. Larissa Loden (Raised in Iowa)
- City: Minneapolis (Iowa native)
- Product: Handmade jewelry, ethically sourced fashion accessories
- Why Listed: Although based in Minnesota, her Midwestern design philosophy was shaped by Iowa roots. Her work appears in dozens of Midwest boutiques.
3. Sarah Dornink
- City: Des Moines (formerly New York-based)
- Specialty: Eveningwear, bridal couture, fashion education
- Why She Leads: A leading figure in the local fashion designers in Iowa scene, Sarah also mentors aspiring talent at local design schools.
Top Emerging Fashion Designers in Iowa
4. Emma Buttrey (Field & Stitch)
- Base: Iowa City
- Focus: Prairie-core, embroidery-rich loungewear
- Why Rising: A textile designer-turned-clothing creator, Emma represents slow fashion values rooted in Iowa culture.
5. Davonte Fields (DVNTE Studio)
- City: Des Moines
- Style: Urban streetwear meets Midwestern attitude
- Why to Watch: Featured in Midwest Fashion Week and growing popularity among local creatives.
6. Lucia Hartman (Lucia Makes)
- Location: Cedar Rapids
- Product Line: Upcycled denim, minimalist dresses, patchwork jackets
- Why She’s Emerging: A fashion-forward recycler using waste-based design with big Etsy and Instagram followings.
Independent and Local Fashion Talent in Iowa
7. Cody Underwood (MOD by Cody)
- Base: Sioux City
- Focus: Contemporary unisex wear, graphic-heavy collections
- Why Independent: Self-taught designer with capsule drops sold via online pre-orders.
8. Nancy Wu (Wu & Willow)
- Base: Davenport
- Aesthetic: East-meets-West design with linen-forward basics
- Why She’s Loved: Known for creating comfortable, refined silhouettes in neutral color palettes.
9. Emily Rue (Rue Atelier)
- City: Council Bluffs
- Specialty: Midwestern bridal and historical gowns
- Why Unique: One of the best clothing designers in Iowa for merging history, drama, and local storytelling.
10. Terrell Greene (Out the Frame)
- City: Waterloo
- Product: Creative streetwear and repurposed athletic gear
- Why He’s Independent: Terrell builds his collections from secondhand sportswear, turning it into layered, cultural art.
Why Iowa’s Fashion Designers Deserve National Attention
1. Heritage-Driven Creativity
Many Iowa designers draw on rural landscapes, agricultural history, and family heritage to build thoughtful fashion lines.
2. Sustainability as a Core Value
Most independent fashion designers in Iowa champion slow fashion, upcycling, and small-batch local production.
3. Grassroots Support Systems
Art walks, farmer’s markets, and co-op studios in cities like Iowa City, Des Moines, and Cedar Falls foster grassroots visibility.
4. Crossover With Art and Craft
Iowa’s vibrant ceramic, textile, and printmaking communities often overlap with fashion designers to create wearable art.
FAQs – Fashion Designers from Iowa
- Who is the most famous fashion designer from Iowa?
Todd Snyder is internationally recognized and often cited as Iowa’s most prominent design export. - Where can I shop Iowa-based fashion designers?
Look for them at regional boutiques, Etsy stores, Des Moines Art Center events, or fashion pop-ups in Iowa City. - Are there fashion schools in Iowa?
Yes—Iowa State University has a well-regarded fashion and apparel program. - What style defines Iowa fashion?
It blends minimalism, utility, and a rural sense of practicality—prairie modernism with edge. - Is Iowa’s fashion scene growing?
Yes. Local events, digital storefronts, and social media have given top emerging designers in Iowa national visibility.

Shikha Singh
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